Professional Experience
Advancing as an association management professional serving the real estate industry with the Building Owners and Managers Association of Georgia (BOMA Georgia) since 2010.
Senior Director of Operations and Communications | March 2019 – Present
Sourced, reviewed, and initiated the association’s business, technology, and infrastructure requirements to enhance business operations.
Recruited, interviewed, onboarded, and developed association staff members to enhance operations in alignment with the association’s mission.
Continued to expand and lead the organization, management and implementation of the association’s membership recruitment and retention efforts achieving record membership growth of over 40 percent since 2010.
Created, developed, and managed new and timely association events and programs increasing membership engagement and achieving significant ROI for the association.
Led the development and implementation of award-winning virtual programming driving member value through education and networking during the COVID-19 pandemic to present.
Developed and managed the production of new association websites, including the 2017 Southern Region Conference, 2019 Southern Region Conference, BOMA Show Trade Show, and the award-winning www.CREInsightJournal.com.
Increased association revenue through the development of new association sponsorships and sponsorship recruitment communication campaigns.
Increased member participation and volunteer engagement serving as senior staff liaison to the association’s ten standing committees.
Incorporated, communicated and enacted the association’s diversity, equity and inclusion efforts, resulting in the award-winning Inclusive Leadership Certificate program.
Director of Communications and Technology | March 2015 – March 2019
Led the planning and execution of the association’s membership database upgrade.
Researched and implemented a plan to transition the association from an in-office server to cloud computing.
Designed and managed company social media program.
Created and edited biannual membership newsletter.
Planned, enacted, and coordinated membership marketing campaigns achieving record membership growth.
Manager of Communications and Membership | February 2013 – March 2015
Led the planning and execution of the association’s membership database upgrade.
Designed, developed, and managed the creation of the all-new BOMA Georgia Foundation website and online donation platform.
Managed the communications of the BOMA Georgia and High Performance Building Summit websites.
Designed and managed the distribution of association magazines, newsletters, mailers, guides, and registration forms.
Recorded association events leveraging skills in photography and videography.
Redeveloped, managed, and organized the association’s TOBY and Association Awards programs.
Communications Coordinator | March 2010 – February 2013
Managed the communications of the BOMA-Atlanta and Green Real Estate Summit websites.
Implemented, managed, and enhanced the association’s social media presence on Facebook, LinkedIn, and Twitter.
Created and edited bimonthly membership e-newsletter.
Designed association publications, mailers, guides, and registration forms.
Captured association events utilizing skills in planning and photography and photo editing.
Honors
Honorary FarmHouse International Fraternity member; FarmHouse Fraternity: 2022
Chair of GSAE Communications SIG; Georgia Society of Association Executives: 2022
Chair of ASAE Young Professionals Committee; American Society of Association Executives: 2018
Vice Chair of ASAE Young Professionals Committee; American Society of Association Executives: 2017
ASAE NextGen Summit Participant; American Society of Association Executives: 2016
Chair of GSAE Emerging Professionals SIG; Georgia Society of Association Executives: 2016
2015 Sharon Hunt Emerging Leader Award; Georgia Society of Association Executives: 2015
Cochair of GSAE Emerging Professionals SIG; Georgia Society of Association Executives; 2015
Vice president of membership; Auburn University Public Relations Council of Alabama: 2009
National Scholars Honor Society: 2009
National Society of Collegiate Scholars: 2009
Tau Sigma Honor Society: 2009
College of Liberal Arts Dean’s Advisory Council Scholarship Award Winner: 2009